#GO JETTERS AROUND THE WORLD IN 80 DAYS SERIES#
The animated adventure comedy series is aimed at four to six year olds, and sees plucky hero adventurers Xuli, Kyan, Lars and Foz travel the world with their teacher Ubercorn. We’ll be actively engaging with every teacher and teaching assistant who signs up, evaluating the popularity and effectiveness of the packs and gauging how the children are reacting to the themes from the show.” Playtime conducted qualitative research directly with teachers of this age group and the materials have been tailored to fit the needs identified in those sessions. “We wanted to find an interesting way of bringing the geographic themes of the show to life in the classroom and at home, and feel the initiative we’ve put together with Playtime PR will really help us nurture a the next wave of Go Jetters fans. “We are really excited to be launching this campaign to year one classes in the UK,” said Nancy Twynam, Head of Marketing at BBC Worldwide. The packs will also contain materials to use in the class and for the children to take home from Go Jetters licensees including Immediate Media, Fisher Price, Penguin and Ravensburger.
Targeting 200 year one classes initially, the aim is to bring the values and educational entertainment of Go Jetters to the classroom along with a take-home colouring competition and magazine, which will carry the Go Jetters excitement through to the home environment.īBC Worldwide will provide each class with specially-created packs to help teachers plan lessons around a selection of geography-based activities from Go Jetters. BBC Worldwide is launching a brand new initiative for primary school children in Great Britain based on characters and geography themes from the popular CBeebies series Go Jetters.
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